Grocery Outlet Bargain Market exists to save you money. We’ve been serving the frugal-minded for many years. We measure our success by how much you save and we’re fanatical about it.

How do we do it?

We source product opportunistically. Simply put, we buy brand name products directly from their manufacturers for pennies on the dollar. When a manufacturer has surplus inventory like excess packaging or manufacturing overruns they call Grocery Outlet first.

Here’s a true life example: a major cereal manufacturer partnered with the producers of Shrek and created promotional packaging for the movie’s release. After a great first run, Shrek went to DVD, however the manufacturer still had a lot of Shrek cereal boxes. So they filled them up with brand new product and sold it to us at a fraction of the original cost. Then we sold it to you at less than half of what you would have paid for the same product when the movie was in theaters. Same fantastic and fresh product; half the price.

About 75% of our product is sourced this way. Some of our greatest buys are in Health and Beauty Care, Wine, Frozen Foods, Organics and Produce. To ensure that the basics are always available at Grocery Outlet, some product is sourced conventionally, like other grocery stores. Because we cannot source these products opportunistically, the savings may not be as phenomenal; however, we think it’s important to provide them for your convenience—to save you that extra trip.